Partner Management

Partner Management

Partner Management Shifting Perspectives from Job to Profession   In the bustling world of technology companies, the role of Partner or Channel Management is akin to a master conductor orchestrating symphonies of partnerships and revenue streams. Yet, despite its...
Transitioning from Super Rep to Sales Enabler

Transitioning from Super Rep to Sales Enabler

A Guide for Partner and Channel Managers Understanding the Shift in Mindset In the competitive world of selling through a channel, becoming a Sales Enabler rather than just a “super rep” can dramatically improve sales. It requires a strategic shift from...
Elevating Partner Performance

Elevating Partner Performance

Elevating Partner Performance A Strategic Shift from Quotas to Alignment   Navigating Success: Innovative Strategies for Channel Partners’ Alignment and Growth In the dynamic world of business partnerships, optimizing partnership performance is not just a...
Smart Channel Management Tactics

Smart Channel Management Tactics

Smart Channel Management Tactics Planning and Execution for Revenue Growth   Challenges like stagnant or declining channel revenue, high cost of sales, and inconsistent partnership performance are too common in the fast-moving partner and channel management...