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Welcome To The Podcasts
A blend of insights, expert advice, and strategies. Whether new or seasoned in partner management, this podcast guides you to become the go-to expert.
Hear firsthand stories and challenges from partner management pros. It’s not just a podcast; it’s your pocket mentor guiding you to excellence.
Ready to Transform Your Partner Management Journey?
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Our Latest Podcast Episodes
Being a Virtual Sales Manager
Main EpisodeBeing a Virtual Sales ManagerIRL EpisodesEpisode Summary In the latest episode of "The Partnership Path," Toni and John dive deep into the intricate world of partner sales teams. As seasoned professionals, they share their experiences, challenges, and...
Preparing and Motivating Sales Teams
In Real Life EpisodesListen and Subscribe On Your Favorite PlatformPreparing and Motivating Sales Teams Episode Summary In the latest episode of "The Partnership Path," Toni and John dive deep into the intricate world of partner...
Co-Selling with Partners to Seal the Deal
In Real Life Episodes Listen and Subscribe On Your Favorite PlatformCo-Selling With Partners to Seal the Deal Episode Summary Co-selling can be as stressful as teaching your teenager how to drive. Yet, with the right...
Account and Territory Mapping with Partners
Account and Territory Mapping with Partners Episode Summary Today, we delve into the complexities of account and territory mapping with partners, dissecting key statistics, and sharing practical strategies for effective territory alignment. If you’re navigating...
Co-Marketing with Partners
Co-Marketing With Partners Episode Summary In this episode of "The Partnership Path," hosts Toni and John discuss co-marketing with partners as part of their go-to-market series. They explore the complexities of collaborating with partners of various sizes and...
The Partnership Path Season 1 Recap
In Real Life Episodes Listen and Subscribe On Your Favorite PlatformThe Partnership Path Season 1 RecapEpisode Summary In the latest episode of "The Partnership Path," John and Toni reflect on the incredible journey of...
Episodes Coming Soon!
Why EQ Selling Podcast?
- Expert Insights: Each episode is crafted with insights from professionals who’ve been in the trenches, ensuring you get only the best advice.
- Real-World Experiences: Hear firsthand stories, challenges, and triumphs from seasoned partner managers. Learn from their journeys and avoid common pitfalls.
- Actionable Strategies: We don’t just talk; we provide you with strategies you can implement immediately to see tangible results.
Meet Your Hosts
John Rudow
With 35 years in the industry, John Rudow identified a need for community among partner managers. He founded EQ Selling to bridge this gap, fostering global collaboration and growth. John is dedicated in his commitment to building a global professional community.
Toni Kent
Meet Toni Kent, your host on The Partnership Path Podcast. With a background as a former Microsoft Partner Account Manager and an alumnus of the EQ Selling Thru Channels program, Toni brings a wealth of experience to each episode.
Join the Partnership Path Community
Beyond just a podcast, EQ Selling is a community. Engage with fellow listeners, share your experiences, and get feedback on your challenges. Together, we grow and elevate our careers.
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Our Mission
To create a platform for sharing and learning, ensuring every professional has the resources and community to excel.