Master The Secrets of Partner Management

 

Join a Global Community to Learn, Share,

and Elevate Your Career

Welcome To The Podcasts

A blend of insights, expert advice, and strategies. Whether new or seasoned in partner management, this podcast guides you to become the go-to expert.

Hear firsthand stories and challenges from partner management pros. It’s not just a podcast; it’s your pocket mentor guiding you to excellence.

Ready to Transform Your Partner Management Journey?

Our Latest Podcast Episodes

Being a Virtual Sales Manager

Being a Virtual Sales Manager

Main EpisodeBeing a Virtual Sales ManagerIRL EpisodesEpisode Summary In the latest episode of "The Partnership Path," Toni and John dive deep into the intricate world of partner sales teams. As seasoned professionals, they share their experiences, challenges, and...

Preparing and Motivating Sales Teams

Preparing and Motivating Sales Teams

In Real Life EpisodesListen and Subscribe On Your Favorite PlatformPreparing and Motivating Sales Teams   Episode Summary In the latest episode of "The Partnership Path," Toni and John dive deep into the intricate world of partner...

Co-Selling with Partners to Seal the Deal

Co-Selling with Partners to Seal the Deal

In Real Life Episodes  Listen and Subscribe On Your Favorite PlatformCo-Selling With Partners to Seal the Deal   Episode Summary Co-selling can be as stressful as teaching your teenager how to drive. Yet, with the right...

Account and Territory Mapping with Partners

Account and Territory Mapping with Partners

Account and Territory Mapping with Partners   Episode Summary Today, we delve into the complexities of account and territory mapping with partners, dissecting key statistics, and sharing practical strategies for effective territory alignment. If you’re navigating...

Co-Marketing with Partners

Co-Marketing with Partners

Co-Marketing With Partners   Episode Summary In this episode of "The Partnership Path," hosts Toni and John discuss co-marketing with partners as part of their go-to-market series. They explore the complexities of collaborating with partners of various sizes and...

The Partnership Path Season 1 Recap

The Partnership Path Season 1 Recap

In Real Life Episodes   Listen and Subscribe On Your Favorite PlatformThe Partnership Path Season 1 RecapEpisode Summary In the latest episode of "The Partnership Path," John and Toni reflect on the incredible journey of...

Episodes Coming Soon!

Why EQ Selling Podcast?

  • Expert Insights: Each episode is crafted with insights from professionals who’ve been in the trenches, ensuring you get only the best advice.

 

  •  Real-World Experiences: Hear firsthand stories, challenges, and triumphs from seasoned partner managers. Learn from their journeys and avoid common pitfalls.

 

  •  Actionable Strategies: We don’t just talk; we provide you with strategies you can implement immediately to see tangible results.

Meet Your Hosts

John Rudow

With 35 years in the industry, John Rudow identified a need for community among partner managers. He founded EQ Selling to bridge this gap, fostering global collaboration and growth. John is dedicated in his commitment to building a global professional community.

Toni Kent

Meet Toni Kent, your host on The Partnership Path Podcast. With a background as a former Microsoft Partner Account Manager and an alumnus of the EQ Selling Thru Channels program, Toni brings a wealth of experience to each episode.

Join the Partnership Path Community

Beyond just a podcast, EQ Selling is a community. Engage with fellow listeners, share your experiences, and get feedback on your challenges. Together, we grow and elevate our careers.

Our Mission

To create a platform for sharing and learning, ensuring every professional has the resources and community to excel.