Maximize Your Sales Performance
Enterprise Sales Professionals
Penetrate accounts deeper, win more deals, close them faster, and maximize their value.
Partner and Channel Management Professionals
Maximize partner mindshare, increase partner revenue, improve partner autonomy, and drive ecosystem efficiencies.
Maximize Your Sales Performance
Enterprise Sales Professionals
Penetrate accounts deeper, win more deals, close them faster, and maximize their value.
Partner and Channel Management Professionals
Maximize partner mindshare, increase partner revenue, improve partner autonomy, and drive ecosystem efficiencies.


Targeted
Drive improvement with training designed for your unique roles and skill needs.

Consumable & effective
Benefit from training designed to develop new skills and move them into habits.

Measurable impact
See performance improvement results from the very beginning.

High adoption rates
See visible behavior changes across every team and every team member.

Manager-driven
Gain long-term, continuous improvements by creating a manager-led coaching culture.

Tailored
Meet your unique needs with highly flexible curriculum and customized delivery.
Sales Performance Improvements based on Experience

Enterprise Sales Professionals & Partner and Channel Management Professionals Trained
Enterprise Sales Professionals & Partner and Channel Management Professionals Trained

Countries (economies, cultures, languages) in which EQ Selling™ concepts have been effectively deployed
Countries (economies, cultures, languages) in which EQ Selling™ concepts have been effectively deployed

USD ($) Direct and Indirect (Partner/Channel) revenue impacted
USD ($) Direct and Indirect (Partner/Channel) revenue impacted
Trusted by industry leaders including
Enterprise Sales
training

Partner and Channel Management training

Equalize your sales performance factors
Let us help you find the right balance of your sales performance improvement factors for your unique selling environment

Execution excellence begins with clarity.
EQ Selling™’s Role & Process Clarity will help you:
- Define and communicate role responsibilities
- Define and deploy standard processes, terminology and definitions
- Gain a clear definition of execution excellence
- Drive clarity discussions
- Identify skill development opportunities

Delivered one role-specific skill or skill group at-a-time, you and your team can try, practice, and perfect each skill or skill group before moving on to the next.
- EQ Selling™’s Role-based EQ skills training will help you:
Develop and improve role-relevant selling and partnering skills anchored in emotional intelligence concepts - Build and deploy a role-specific curriculum based on your organization’s or even individual team’s needs
- Drive real behavior change and skill improvement by “going slow to go fast”
- See measurable results and impact from incremental day-by-day improvements

A core tenet of our approach is to enable front-line managers to “lean in” to their coaching role. Through carefully developed training assets, your managers will quickly learn how to:
- Drive new skills into behavioral habits
- Become a highly effective skills coach and people developer
- Create a group-coach mentality with the team
- Develop the next generation of managers and people-developers
Equalize your sales performance factors
Let us help you find the right balance of your sales performance improvement factors for your unique selling environment
Roles & process clarity
EQ Selling™’s Role & Process Clarity will help you:
- Define and communicate role responsibilities
- Define and deploy standard processes, terminology and definitions
- Gain a clear definition of execution excellence
- Drive clarity discussions
- Identify skill development opportunities
Role-based EQ skills training
EQ Selling™’s Role-based EQ skills training will help you:
- Develop and improve role-relevant selling and partnering skills anchored in emotional intelligence concepts
- Build and deploy a role-specific curriculum based on your organization’s or even individual team’s needs
- Drive real behavior change and skill improvement by “going slow to go fast”
- See measurable results and impact from incremental day-by-day improvements
Coaching culture
- Drive new skills into behavioral habits
- Become a highly effective skills coach and people developer
- Create a group-coach mentality with the team
- Develop the next generation of managers and people-developers
Explore our perspective on driving continuous sales performance improvement.
We’ve worked with many of the largest high-tech organizations in the world and have spent 17 years refining our approach. Find out more about how we think about sales and partnering excellence.
We’ve worked with many of the largest high-tech organizations in the world and have spent 17 years refining our approach. Find out more about how we think about sales and partnering excellence.
Sales Reps Still Need to Guide Their Customers
As smart as customers have become and as easy as vendors have made the purchase transaction, customers are still not technology buying experts. Sales reps still need to exert control in their sales cycle to help customers make informed and beneficial purchase decisions.
My Partner Has No End-of-Quarter Urgency
Partners and vendors rarely operate on the same fiscal cycle, creating disconnects for both planning and performance management. These disconnects can get emotional. Partner or Channel Managers need to address the disconnect head-on and work towards a collaborative solution or at least mutual understanding and respect.
Tailoring is More than Buzzwords
Most sales reps know they need to customize their message for each customer, but too many sales reps take the easy way out and settle for buzzword changes – using industry lingo or focusing on relevant business processes. While this level of customization is helpful, it’s not enough.
I’m Not Sure My Partners Can Sell Without Me
Driving revenue through a channel is all about scale. If your Partner or Channel Managers aren’t producing more revenue and revenue growth than a direct sales rep, they might be taking the wrong approach. Partner or Channel Managers need to be sales enablers not “super reps”.
My Partner Isn’t Achieving Their Quota
It isn’t just customers who have options in the market today, partners also have options. If we have any desire to drive revenue and revenue growth through a partner channel, we must transition away from quotas to strategic alignment and planning.
Sales Reps Know More Than They Think They Do
Today’s sales environment requires sales reps who can teach their customers something new or challenge them to think about their business in a different way, providing solutions to pains the customer didn’t even know they have. But the magic isn’t in giving your sales reps a mini-MBA in